Mid Weight Account Manager – Gaming (Performance Marketing) (12 Month FTC)

Role Overview:

An Account Manager at Waste is responsible for the day-to-day running of client accounts. This role involves running one single account, across multiple IPs with a focus on Performance Marketing (User Acquisition).

The role is to ensure client satisfaction with Waste’s activities, strengthening client relationships and seeking out opportunities to grow the account and deliver on the wider account plans, as set by the Account Director.

The Account Manager will work alongside UA Producers, acting as an escalation point for them and acting as the main client point of contact on the account, attending client meetings, taking on performance marketing (UA) briefs, and keeping internal teams updated on the latest developments across the client account. 

A key part of the role is building strong relationships with the gaming client and developing a deep understanding of them, their products, and the wider industry in order to be able to best support their needs. This should help the Account Manager seek out opportunities for new projects where Waste can assist the client in achieving their objectives.

Responsibilities:

Client Communication

• Acting as the day-to-day point of contact for client comms
• Ensuring the client is up to date with the status of all projects
• Attending all client status meetings / calls
• Attending all client briefing meetings / calls

Day-to-day account management

• Ensuring you have a deep understanding of the client’s business and their games
• Attending client stand-up
• Attending account reconciliation meetings
• Attending internal account meetings and work check-ins
• Work with the UA Producer to produce SoW’s

Delivery against client goals

• Producing client cost estimates with UA Producer with oversight from the Account Director and Head Of Production
• Attend fortnightly project reconciliation meetings & work with PM on project recs
• Monitoring progress against revenue and profitability targets and reporting monthly to the AD
• You are flexible, adaptable and resilient to fast changing environments and client needs
• Identify growth opportunities and feed them into client plans

Client Satisfaction

• Escalating potential high-risk or damaging situations to the AD
• Acting as the point of contact for all new briefs and the early stages of projects where necessary - as agreed with the AD
• Writing creative briefs for mid-scale projects when delegated by the AD and low scale projects

The successful applicant will have:

• Minimum 3 years proven creative agency or performance marketing agency experience, working with big brands and managing multiple clients or key stakeholders.
• Experience with gaming or entertainment clients
• Excellent industry knowledge and a thirst for keeping that knowledge ahead of the curve.
• Performance Marketing (User Acquisition) experience  
• Fantastic communication skills and a passion for client satisfaction, building relationships that will weather any storms, and making decisions that are client-first.
• The ability to lead proposals and presentations articulately, with incredible brand knowledge and amiability.
• A strong understanding of video and design production processes
• An awareness and love for the financials and an understanding of how to positively present project scopes and proposals to the client.
• As well as the knowledge and experience to interrogate budgets, you’ll have a strong grasp on budget tracking, forecasting and how that fits into the overall picture.
• Enough confidence in your experience, knowledge and client relationships to overcome unforeseen challenges.
• Meticulous attention to detail and ability to pick up challenging projects at any phase, at lightning speed with enthusiasm

In return, you’ll get:

• To work with one of the most innovative mobile gaming clients in the world
• Competitive salary
• The option to work between home and the office both now and long term.
• The opportunity to develop your own skills in a fun, supportive environment.
• The opportunity to grow and take on line management
• To work on big game titles in a fast-paced, exciting and ever-growing agency
• To work alongside extremely passionate digital natives, producing world-class work
• Access to training and development at the directors and line managers discretion
• Waste shuts during the Christmas period ranging between 1 and 2 weeks with that time not being taken out of your regular holiday entitlement
• Early-finish/late start Fridays in August & February
• Christmas and summer parties you'll want to post about
• Regular team outings and social events
• Workplace pension
• Cycle to work scheme
• Birthdays off
• Volunteer days
• Access to Employee Assistant Programme (EAP)
• Flexible start times
• Group Life Assurance
• Group Income Protection
• Private Medical Insurance

About Waste

Waste is an independent creative agency founded in 2006. We connect entertainment brands with their fans, to drive creativity, culture and commercial success. A virtuous circle we call ‘Brands powering fans, powering brands’.

Clients include the mobile gaming giant, Supercell (Clash of Clans, Brawl Stars). Our remit is player acquisition and retention, built around community listening and high-speed, high-quality content creation. We also work with the mighty Nintendo, creating TV, OOH and integrated marketing campaigns, for both hardware and software. Other notable clients include Riot Games (League of Legends), Ubisoft, Sega, Verizon Media and most recently Zynga.

In 2020 we were named both “The Drum Content Marketing” and “Digital Industries (DADI)“ Agency of the year. Globally we employ 70+ specialists covering strategy, creative, social, content, experiential, OOH, and TV. We have physical offices in London & LA, and work with brands around the world.

Our approach to everything is shaped by The Waste Way (our company values), and an entrepreneurial spirit. It’s seen us win 100+ awards, including Art Director’s Club, Awwwards, BIMA, D&AD, Clios, Design Week, The Drum, The FWA, Marketing Week Masters, and The Webby Awards. We brew our own craft beer, the Waste Pale Ale, a favourite with clients and partners. And we’ve recently started our own animation production company, This Thing of Ours. We also support the UK based gaming charity, SpecialEffect.

The Waste Way

At Waste, we live by 4 key cultural pillars and expect ALL Waster’s to live up to these principles. This is what Waste was founded on:    

Be Brave – We look for fresh ways to solve problems and encourage diversity of thought.

Own Your Shit - We value actions over words and empower Wasters to make things happen.

Make it Better – We’re always looking for ways to improve our work, agency and ourselves.

Be Kind – We’re a team. Win together, lose together, learn together.

How Wasters embrace Diversity & Equal Opportunity

Us Wasters are committed to diversity, equality and inclusion. For us diversity and inclusion are not just a tick-boxing activity, but a chance for us to make long-term meaningful change. A diverse workforce means that we’re able to unlock our ability to innovate, be creative, be better problem solvers and provide an inclusive environment for everyone and we encourage candidates from all backgrounds to apply.